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COMPAS — Simple tastes good.

Role: Visual Identity, Print Collateral, English Copywriting
Agency: dan and sean

Client: COMPAS
COMPAS PASTA HOUSE is an Italian restaurant that wants to be open and transparent with its food sources, processes, and operation costs. This is reflected in every aspect of their visual design: a plain but prominent logo, a business card that reads like an ingredients list from a recipe, and a simple yet ingenious menu.

The store's business card needed to reflect the open and transparent spirit of the brand, so we created a business card that reads like an ingredients list pulled from a recipe. We chose to intentionally highlight the cooking process in the layout, while also considering horizontal and vertical formatting for the Chinese and English text, achieving minimal visual interference that reflects the plain, yet delicious meals served at COMPAS.